Online Marketing
The Internet is becoming the new battleground, as many businesses and industries move from offline marketing projects to online strategies that hold accountability like no other.
A successful strategy must be fluid to change and adapt to the fast-paced Internet marketplace. The leaders of this marketplace not only welcome the change, but embrace it.
Search Engine Marketing (SEM)
Will your potential clients find you or your competition? Optimizing your website so that it is found on the search engines is crucial to your marketing strategy.
Here’s why:
- 17.5 billion searches are performed monthly. (-Source: comScore, May. 2012)
- 97% of Internet users in the US use the Internet to shop (-Source: NPD Group)
If you are not found on page 1 of a search engine results, your chances of being found drastically reduce. Remember, there are only 10 dimes in a dollar and there are only so many first page placements.
Internet Media has a proven and highly effective Internet Marketing plan that will get you results. Our company offers a strategy that embraces the needed change for your company to increase your market share and provide exceptional ROI.
Our Business Model for Internet Marketing:
Connect, Retain, Track, and Convert. That’s it!
Contact us today to receive your Internet Marketing Strategy Consultation. Your bottom line will be happy you did.
Pay Per Click (PPC)/ Search Engine Express
PPC is a smarter, more cost-effective, approach to search marketing that helps clients and agencies alike maintain their competitive edge.
PPC is an immediate search engine marketing method. By bidding a particular amount on a keyword, you can rank on the front page of Google or Yahoo! within minutes. With this method you have more control over your ranking and your spending budget. Most importantly, you can be guaranteed that you will be able to monitor exactly where your marketing dollars go and the results you achieve. Our PPC Management solution will quickly get a marketing campaign up and running, providing such services as keyword research and selection, creative development, landing page identification or creation, account set up and bid management.
Analytics/Site Tracking
Identify the keywords, ads, referrals and campaigns that contribute the most to your bottom line.
Gain rich insights into your website traffic, such as where your visitors come from and how they interact with your site. You’ll get the information you need to write better ads, strengthen your marketing initiatives, and create higher-converting websites. Internet Media can help you find out what keywords attract your most desirable prospects, what advertising copy pulled the most responses, and what landing pages and content make the most money for you.